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sweetbliss

Once sweet wines became popular, it seemed that just about every wine brand hopped on the trend and suddenly produced a sweet wine. To us at VinMotion, that seemed insincere. We feel wine brands need a focus and a sincere reason for being. We saw the need for a brand singularly focused on being a complete sweet wine brand – red, white and pink – targeted to consumers who truly love sweet wines. With that dedicated and differentiating point of view, Sweet Bliss was born.

At Sweet Bliss, we craft sweet wines with surprising complexity and character. We know there are few things more delightful than a wine with beautiful aromatics and fresh fruit-forward flavors. And whether you fancy a lush red wine, a white wine with a streak of bright character or a pink wine with a clean yet succulent finish, why limit yourself to just one? After all, everyone craves a little Sweet Bliss.

THREE KEY SELLING POINTS: ON PREMISE PRIORITIES:
  1. Step up from entry level sweet wines, higher margin opportunity
  2. Iconic package brings wine characteristics to life
  3. Targets influential female consumers
  • BTG: Sweet Bliss Red, Sweet Bliss White, Sweet Bliss Pink

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